
How Women Are Building Income-Generating Courses Before Maternity Leave
May 18, 2025If you’re thinking about becoming a mother—or you're already on the path—there’s a question that tends to bubble up beneath the excitement.
How am I going to manage everything?
The truth is, many professional women don’t want to step away from their careers. They want to step into a new season with more choice, more time, and more control.
That’s why more and more women are building income-generating courses before they go on maternity leave.
They aren’t waiting for life to calm down. They’re building something now that supports the version of themselves they’re becoming.
And you can do the same.
Why a Course Makes Sense Before Baby
A digital course is one of the few business models that offers freedom, flexibility, and long-term income without requiring full-time effort.
You create it once.
You refine it.
You set up a system to sell it.
And then it continues working while you rest, recover, or spend time with your new family.
You don’t need to build a huge business overnight.
You need a focused, doable offer that fits into your real life.
Meet a Few Women Doing It Differently
Erin, Marketing Consultant
Erin had been freelancing for five years when she started planning for a baby. She knew she didn’t want to lose her client base, but she also couldn’t commit to tight deadlines while adjusting to new motherhood.
She created a course teaching small business owners how to build their own content calendars—a process she had been doing for clients behind the scenes for years.
She launched it to her email list, made her first $3,000, and then turned it into an evergreen offer while she stepped back from active client work.
Nadia, Executive Coach
Nadia had years of leadership training experience. Instead of pushing her calendar to the limit, she created a four-week course called “Lead From Within” for emerging women leaders.
She ran it live once, recorded the sessions, and turned it into a self-paced version. Now, it sells in the background while she focuses on a slower pace and prepares for motherhood with more intention.
These women didn’t follow a one-size-fits-all path. They followed their priorities and created offers that supported their next chapter.
What You Can Do Right Now
You don’t need to quit your job. You don’t need a large audience. And you definitely don’t need to do it all at once.
But if you want more flexibility later, this is the time to start.
Here’s how to begin:
- Write down three things people regularly ask you for help with
- Choose one of them and outline a course that teaches just that
- Set a goal to work on it for two focused hours a week
- Give yourself permission to start small, and build something that pays you back
You’re not just preparing for maternity leave.
You’re creating an asset that makes life softer for your future self.
Start Sooner, Not Later
One of the biggest myths women carry is the belief that things need to settle down before they start something new.
But life rarely slows down on its own. What it offers instead are moments when you get to choose how your future will feel.
Inside the Course Craft Collective, we walk with you through the entire process. You’ll learn how to turn your wisdom into a course that honors your energy, your time, and your values.
You don’t need to push.
You don’t need to have it all figured out.
You just need a clear path and one brave step.
Because building income before maternity leave isn’t just about money. It’s about choice. It’s about freedom. And it’s about protecting the space you’ll need for everything that comes next.
You’re not just planning for a baby.
You’re building a business that makes space for the life you want to live.